The Skills Gap Success System

Matthew Bulat
2 min readJul 4, 2022
Skills Gap Analysis

Skills Blindspot Checklist

Identify your business skills gap blindspots and address them to accelerate your business growth and scaling. Extra resources are provided below.

1. [ ] Strategy Map

* You have a current strategy with a steps plan going forward

* You are strong in Business, Brand, Marketing, Sales, Operations, Team, Technology, Finance and Risk

2. [ ] Business Model Present And Future

* Your Business Model is current

* Your business model has management, marketing and technical input

* Each attribute has been validated

* There is a current Business Model improvement project

3. [ ] Marketing Plan Update

* You know your Customer Segment Target Market in detail

* You have messages and content to drive prospects to become customers

* Customer receive world class service and rise up the value ladder

4. [ ] Skills Gap Analysis

* You know the skills needed to implement your strategy

* You know the skilled persons across your business model

* Technological skills are present for maximum operational efficiency

5. [ ] Online Business Baseline

* You have KPIs for marketing, conversions and sales

* Your have measured and tracked website traffic

* You have a list of your current ranking keywords including their landing pages

6. [ ] Keyword Research

* You have a list of your industry keyword phrases with potential search volumes (market opportunities)

* You know your closest competitors traffic volume and ranking keywords

7. [ ] Sales Copywriting

* You have content for ads, posts, headline hooks, presales and sales.

* Best practice sales copywriting is present including keywords

* The customer journey is catered for: Awareness, Interest, Consideration, Evaluation, Purchase

8. [ ] 5 Pillars Of The Supply Chain

* Your business is ready for bigger projects, global supply chain, blockchain scaling with:

* Workplace Health and Safety

* Finance

* Capabilities

* Capacity

* Insurance

Hey, by the way, if you want to recognize external business threats — without being left behind in the marketplace — this Kindle Book or Paperback, Business Strategy Tips for Business Growth by Design, lays it all out for you ! You can take a peek here: https://www.amazon.com.au/Business-Strategy-Tips-Growth-Design-ebook/dp/B0B2Z9VX6N/

Business Strategy Tips for Business Growth by Design

8 Simple Steps Every Business Owner Can follow to gain Business Transformational Success

More Skills Gap information including Roles required.

Originally published at https://www.linkedin.com.

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Matthew Bulat

I help struggling organisations to leverage technology for more business. Using my business transformation services, you will gain digital competitive advantage